Founded by Veronica Max, APRN, FNP UltraPersonal Healthcare is a Direct Primary Care clinic in Austin, TX.
Direct Primary Care is a new take an on old idea, which is to have a primary care provider that you know and trust on a personal level. Through memberships or other direct pay, these clinics also save money while allowing for better and more thorough care.
Alongside Veronica are practitioners: Christine Blanchard APRN, FNP, and new addition Alanna Judd APRN, FNP.
To Start
They have a nice start of a site, a one-page site built on Squarespace.
The Work
Mainly focused on making advancements in SEO, but I’ve also helped with a bit of graphics.
Multi-page sites are easier to work with SEO adjustments but we’re working on it.
Squarespace quirks
Generally Squarespace works decently but I have come across a few oddities. Mainly involving some text fields that either should be hidden, or are explicitly stated to be hidden by the Squarespace documentation.
- Sitemap issues:
- all images on a given page are given the same
<image:title>- this image title is the page name, not the “alt text”
- images may show “captions” even if the caption is not visible on the page.
- this could be used to some benefit of course
- all images on a given page are given the same
- Example text from unused fields is sometimes shown in the page’s HTML
- much like the captions issue above
- Child pages (part of a collection) do not show on the sitemap but do show up in Google’s index.
- *this may be from a link that was previously published. Still looking into that.
Check it out!
Whether you’re in the market for a new primary care or not, you should really look into a direct primary care clinic like UltraPersonal Healthcare.